Enterprise use of social media, 2013 | |||
Ireland | EU-28 | ||
Enterprise use of social media | 48% | 30% | |
of which | Use of social networks | 46% | 28% |
Use of enterprise blogs or microblogs | 20% | 10% | |
Use of multimedia content sharing websites | 14% | 11% | |
Use of wiki based knowledge sharing tools | 7% | 6% | |
Enterprises could use more than one type of social media, hence the sum of the different social media types does not equal the total use figure |
In 2013, 48% of Irish enterprises employing 10 or more persons used some type of social media, such as Twitter, LinkedIn or YouTube compared with an EU-28 average of 30%. The primary method of using social media as a way of connecting with customers was the use of social networks, with 46% of enterprises stating they used social networks such as Facebook. In terms of enterprises using social media, Ireland ranked third in the EU-28. Malta had the largest percentage of enterprises in the EU-28 using social media at 55%, 42% of enterprises in the United Kingdom used social media while Latvia had the lowest usage at 15%. See Headline Table, Figure 1 and Table 1.
EU-28 | Ireland | |
Use of any social media | 30 | 48.3 |
0 | 0 | |
Use of social networks | 28 | 46 |
Enterprise blogs or microblogs | 10 | 20.3 |
Use of multimedia content sharing websites | 11 | 14 |
Use of wiki based knowledge sharing tools | 6 | 7 |
Image development is the main purpose for using social media
In Ireland, 36% of enterprises used social media to develop their image or market products with 15% using social media to recruit employees. This compares with an EU-28 average of 22% for developing the enterprise's image and 9% for the recruitment of employees. See Figure 2.
EU-28 | Ireland | |
Collaborate with business partners | 9 | 9.87842689293162 |
Exchange of views | 9 | 10.9932904065914 |
Involve customers in developments | 9 | 11.14773622432 |
Recruit employees | 9 | 14.754964820203 |
Respond to customer feedback | 15 | 25.9442656982195 |
Develop the enterprise's image or market products | 22 | 36.4381713855142 |
Large enterprises conduct 43% of their sales electronically
In 2013, 45% of large enterprises1 had e-Commerce sales which accounted for 43% of total sales of large enterprises. 20% of small enterprises3 had e-Commerce sales which accounted for 13% of small enterprises sales. 43% of medium2 sized enterprises had e-Commerce sales which accounted for 19% of total sales of medium sized enterprises. See Figure 3 and Table 11.
1Enterprises who employed 250 persons or more, 2enterprises who employed 50 to 249 persons, 3enterprises who employed between 10 and 49 persons.
Other sales | e-Commerce sales | |
Small (10 to 49) | 87.4 | 12.6 |
Medium (50 to 249) | 81.3 | 18.7 |
Large (250+) | 56.7 | 43.3 |
64% of large enterprises made e-Commerce purchases in 2013
In 2013, 64% of large enterprises made e-Commerce purchases which accounted for 42% of all purchases made by large enterprises, while 56% of medium sized enterprises made e-Commerce purchases which accounted for just 14% of total purchases for this size class. 44% of small enterprises made e-Commerce purchases which amounted to 9% of total purchases for small enterprises. See Figure 4 and Table 11.
Other purchases | e-Commerce purchases | |
Small (10 to 49) | 90.9 | 9.09999999999999 |
Medium (50 to 249) | 86 | 14 |
Large (250+) | 58 | 42 |
Large enterprises engaged in e-Commerce activities generated 71% of their total sales through electronic sales
Of the enterprises that have indicated e-Commerce activities, large enterprises reported that 71% of total sales was accounted for by e-Commerce sales. Medium sized enterprises reported 41% of sales were made electronically and the corresponding figure for small enterprises was 48%.
Comparable figures for electronic purchases showed that for large enterprises the share of total purchases generated by e-Commerce was 58%, for medium sized enterprises the figure was 28%, while for small enterprises the figure was 24%. See Figure 5
e-Commerce purchases | e-Commerce sales | |
Small (10 to 49) | 23.6 | 47.6 |
Medium (50 to 249) | 27.6 | 40.7 |
Large (250+) | 58 | 70.5 |
More enterprises engaged in e-Commerce purchases than sales
Across the three employment size classes, the proportion of enterprises that have made e-Commerce purchases is higher than those enterprises who have made e-Commerce sales, this difference is most pronounced with small enterprises. See Figure 6.
e-Commerce purchases | e-Commerce sales | |
Small (10 to 49) | 43.7 | 19.9 |
Medium (50 to 249) | 56.2 | 42.8 |
Large (250+) | 63.9 | 45.1 |
Services sector enterprises had the largest share of e-Commerce purchases by number of enterprises
In 2013, Services sector enterprises reported that 47% of enterprises had made e-Commerce purchases which accounted for 27% of total purchases in that sector. Comparable figures for Construction enterprises indicated that 37% of enterprises made e-Commerce purchases which accounted for just 5% of total purchases in Construction, while 44% of Manufacturing enterprises reported making e-Commerce purchases which accounted for 32% of all purchases made by Manufacturing enterprises. See Figure 7 and Table 4.
e-Commerce purchases as a percentage of total enterprises | e-Commerce purchases as a percentage of total purchases | |
Manufacturing | 44 | 32 |
Construction | 37 | 5 |
Selected services | 47 | 27 |
Services sector had the largest share of e-Commerce sales by turnover
24% of Services enterprises reported e-Commerce sales which accounted for 35% of total turnover for that sector. The Manufacturing sector had the largest share of e-Commerce sales with 32% of enterprises reporting e-Commerce sales which accounted for 27% of all turnover generated in that sector. Just 6% of Construction enterprises made e-Commerce sales which accounted for 1% of total Construction turnover. Consistently across all sectors and size classes, the proportion of enterprises that had e-commerce purchases was higher than those making e-commerce sales. See Figure 8 and Table 4.
e-Commerce sales as a percentage of total enterprises | e-Commerce sales as a percentage of total turnover | |
Manufacturing | 32 | 27 |
Construction | 6 | 1 |
Selected services | 24 | 35 |
The CSO also collects data on ICT usage by Irish households. These results can be seen at http://cso.ie/shorturl.aspx/207
Table 1 EU enterprises use of social media, 2013 | |
% | |
EU - 28 | 30 |
Belgium | 35 |
Bulgaria | 31 |
Czech Republic | 16 |
Denmark | 40 |
Germany | 33 |
Estonia | 27 |
Ireland | 48 |
Greece | 34 |
Spain | 31 |
France | 19 |
Croatia | 37 |
Italy | 25 |
Cyprus | 38 |
Latvia | 15 |
Lithuania | 38 |
Luxembourg | 30 |
Hungary | 26 |
Malta | 55 |
Netherlands | 50 |
Austria | 39 |
Poland | 19 |
Portugal | 36 |
Romania | 19 |
Slovenia | 37 |
Slovakia | 26 |
Finland | 37 |
Sweden | 45 |
United Kingdom | 42 |
Source: http://epp.eurostat.ec.europa.eu/portal/page/portal/information_society/data/database |
Table 2 Purpose of social media for enterprises, 2013 | |||
Unit | Ireland | EU-28 | |
Collaborate with business partners | % | 10 | 9 |
Exchange of views | % | 11 | 9 |
Involve customers in developments | % | 11 | 9 |
Recruit employees | % | 15 | 9 |
Respond to customer feedback | % | 26 | 15 |
Develop the enterprise's image or market products | % | 36 | 22 |
Table 3 Purchases and sales via e-Commerce, 2011 to 2013 | ||||||||||||||||||
% | ||||||||||||||||||
Manufacturing sectors | Construction sector | Selected services sectors | Total | |||||||||||||||
2011 | 2012 | 2013 | 2011 | 2012 | 2013 | 2011 | 2012 | 2013 | 2011 | 2012 | 2013 | |||||||
Use of e-Commerce for purchases (as % of total enterprises) | ||||||||||||||||||
by internet or EDI | 52 | 54 | 44 | 39 | 41 | 37 | 49 | 51 | 47 | 49 | 51 | 46 | ||||||
by internet | 50 | 51 | 40 | 38 | 39 | 34 | 44 | 46 | 41 | 45 | 46 | 40 | ||||||
by EDI | 11 | 12 | 10 | 1 | 5 | 4 | 12 | 14 | 14 | 11 | 13 | 13 | ||||||
Use of e-Commerce for sales (as % of total enterprises) | ||||||||||||||||||
by internet or EDI | 35 | 30 | 32 | 5 | 9 | 6 | 23 | 24 | 24 | 23 | 23 | 24 | ||||||
by internet | 25 | 20 | 15 | 5 | 7 | 4 | 20 | 21 | 19 | 20 | 20 | 18 | ||||||
by EDI | 15 | 15 | 20 | 0 | 2 | 4 | 6 | 6 | 10 | 7 | 7 | 11 | ||||||
Percentage of purchases by e-Commerce (as % of total purchases) | ||||||||||||||||||
by internet or EDI | 18 | 25 | 32 | 14 | 4 | 5 | 21 | 33 | 27 | 20 | 30 | 29 | ||||||
by internet | 9 | 11 | 21 | 10 | 3 | 3 | 9 | 12 | 8 | 9 | 11 | 12 | ||||||
by EDI | 9 | 13 | 11 | 3 | 1 | 2 | 13 | 22 | 20 | 11 | 19 | 17 | ||||||
Percentage of sales by e-Commerce (as % of total turnover) | ||||||||||||||||||
by internet or EDI | 12 | 10 | 27 | 0 | 1 | 1 | 21 | 28 | 35 | 17 | 21 | 31 | ||||||
by internet | 3 | 3 | 3 | 0 | 0 | 0 | 10 | 11 | 16 | 7 | 8 | 11 | ||||||
by EDI | 9 | 6 | 24 | 0 | 0 | 1 | 11 | 17 | 19 | 10 | 13 | 20 | ||||||
Table 4 Purchases and sales via e-Commerce by sector, 2013 | |||||||||||||||||
% | |||||||||||||||||
Manufacturing sectors | Construction sector | Selected services sectors | |||||||||||||||
NACE Division1 | 10-18 | 19-22 | 23-25 | 26-33 | Total | 41-43 | 45-47 | 49-53 | 55-56 | 58-63 | 68 | 69-74 | 77-82 | Total | Total | ||
Use of e-Commerce for purchases (as % of total enterprises) | |||||||||||||||||
by internet or EDI | 42 | 46 | 33 | 52 | 44 | 37 | 48 | 42 | 36 | 77 | 48 | 55 | 48 | 47 | 46 | ||
by internet | 39 | 41 | 32 | 47 | 40 | 34 | 36 | 39 | 34 | 71 | 44 | 52 | 45 | 41 | 40 | ||
by EDI | 9 | 16 | 5 | 13 | 10 | 4 | 21 | 11 | 5 | 24 | 6 | 8 | 9 | 14 | 13 | ||
Use of e-Commerce for sales (as % of total enterprises) | |||||||||||||||||
by internet or EDI | 46 | 28 | 11 | 29 | 32 | 6 | 24 | 33 | 32 | 25 | 6 | 9 | 18 | 24 | 24 | ||
by internet | 24 | 9 | 4 | 12 | 15 | 4 | 17 | 25 | 30 | 21 | 6 | 7 | 15 | 19 | 18 | ||
by EDI | 26 | 19 | 8 | 21 | 20 | 4 | 9 | 18 | 14 | 9 | 3 | 4 | 6 | 10 | 11 | ||
Percentage of purchases by e-Commerce (as % of total purchases) | |||||||||||||||||
by internet or EDI | 13 | 50 | 12 | 25 | 32 | 5 | 17 | 9 | 15 | 52 | 7 | 16 | 18 | 27 | 29 | ||
by internet | 9 | 37 | 12 | 8 | 21 | 3 | 3 | 7 | 8 | 15 | 3 | 10 | 8 | 8 | 12 | ||
by EDI | 4 | 13 | 1 | 18 | 11 | 2 | 14 | 2 | 7 | 37 | 5 | 6 | 10 | 20 | 17 | ||
Percentage of sales by e-Commerce (as % of total turnover) | |||||||||||||||||
by internet or EDI | 20 | 34 | 5 | 23 | 27 | 1 | 20 | 46 | 15 | 70 | 2 | 6 | 10 | 35 | 31 | ||
by internet | 8 | 0 | 4 | 2 | 3 | 0 | 8 | 36 | 11 | 31 | 1 | 2 | 5 | 16 | 11 | ||
by EDI | 12 | 34 | 1 | 21 | 24 | 1 | 12 | 10 | 4 | 39 | 0 | 4 | 5 | 19 | 20 | ||
1 See Background notes for NACE Rev2 classification |
Table 5 Purchases via e-Commerce in enterprises, Ireland and EU-28, 2011 to 2013 | |||
% | |||
2011 | 2012 | 2013 | |
EU - 28 | 35 | 34 | 37 |
Belgium | 36 | 23 | 21 |
Bulgaria | 10 | 6 | 6 |
Czech Republic | 42 | 44 | 50 |
Denmark | 71 | 74 | 78 |
Germany | 54 | 51 | 48 |
Estonia | 10 | 13 | 14 |
Ireland | 49 | 51 | 46 |
Greece | 13 | 9 | 20 |
Spain | 23 | 21 | 22 |
France | 27 | 19 | 20 |
Croatia | 39 | 22 | : |
Italy | 27 | 35 | 42 |
Cyprus | 26 | 18 | 13 |
Latvia | 24 | 23 | 22 |
Lithuania | 33 | 23 | 22 |
Luxembourg | 51 | 41 | 46 |
Hungary | 34 | 29 | 28 |
Malta | 26 | 23 | 21 |
Netherlands | 33 | : | 52 |
Austria | 59 | 59 | 60 |
Poland | 16 | 19 | 21 |
Portugal | 18 | 20 | 18 |
Romania | 9 | 8 | 20 |
Slovenia | 25 | 26 | 30 |
Slovakia | 21 | 18 | 28 |
Finland | 48 | 50 | 47 |
Sweden | 49 | 47 | 41 |
United Kingdom | 50 | 53 | 60 |
Source: http://epp.eurostat.ec.europa.eu/portal/page/portal/information_society/data/database |
Table 6 Sales via e-Commerce in enterprises, Ireland and EU-28, 2011 to 2013 | |||
% | |||
2011 | 2012 | 2013 | |
EU - 28 | 15 | 16 | 17 |
Belgium | 27 | 24 | 21 |
Bulgaria | 6 | 7 | 7 |
Czech Republic | 27 | 26 | 27 |
Denmark | 28 | 29 | 30 |
Germany | 22 | 24 | 26 |
Estonia | 12 | 13 | 13 |
Ireland | 23 | 23 | 24 |
Greece | 9 | 9 | 10 |
Spain | 12 | 14 | 14 |
France | 13 | 14 | 14 |
Croatia | 22 | 27 | 21 |
Italy | 5 | 6 | 8 |
Cyprus | 8 | 8 | 8 |
Latvia | 9 | 9 | 10 |
Lithuania | 25 | 17 | 22 |
Luxembourg | 18 | 16 | 17 |
Hungary | 12 | 12 | 13 |
Malta | 19 | 18 | 18 |
Netherlands | 24 | 20 | 22 |
Austria | 15 | 16 | 16 |
Poland | 10 | 11 | 11 |
Portugal | 16 | 15 | 15 |
Romania | 4 | 5 | 10 |
Slovenia | 13 | 16 | 15 |
Slovakia | 16 | 14 | 20 |
Finland | 21 | 21 | 19 |
Sweden | 26 | 27 | 26 |
United Kingdom | 19 | 21 | 22 |
Source: http://epp.eurostat.ec.europa.eu/portal/page/portal/information_society/data/database |
Table 7 General findings of enterprise ICT survey, as a percentage of all enterprises, 2012 and 2013 | |||||||||||
% | |||||||||||
Manufacturing sectors | Construction sector | Selected services sectors | Total | ||||||||
2012 | 2013 | 2012 | 2013 | 2012 | 2013 | 2012 | 2013 | ||||
General information about ICT systems | |||||||||||
Using a computer | 98 | 100 | 94 | 98 | 94 | 95 | 95 | 96 | |||
Using intranet | 51 | 45 | 35 | 38 | 42 | 42 | 42 | 42 | |||
Using LAN | 75 | 75 | 60 | 61 | 62 | 68 | 63 | 68 | |||
Using extranet | 22 | 19 | 6 | 14 | 20 | 23 | 19 | 22 | |||
Use of the internet | |||||||||||
Using the internet | 98 | 99 | 93 | 98 | 93 | 94 | 94 | 95 | |||
Have a website or homepage | 86 | 89 | 65 | 70 | 72 | 73 | 73 | 75 | |||
Interaction with public authorities via internet | |||||||||||
For obtaining information | 90 | 88 | 86 | 85 | 83 | 80 | 84 | 81 | |||
For obtaining forms | 93 | 95 | 89 | 90 | 85 | 87 | 86 | 88 | |||
For returning filled-in forms | 93 | 99 | 85 | 98 | 82 | 94 | 84 | 95 | |||
Purposes of using the internet (as provider) | |||||||||||
Facilitating access to catalogues and price lists | 45 | 44 | 18 | 22 | 38 | 38 | 37 | 38 | |||
Electronic sharing | |||||||||||
Uses an ERP software package | 30 | 34 | 7 | 10 | 18 | 21 | 19 | 22 | |||
Capture, store and make available information about clients | 24 | 24 | 11 | 12 | 30 | 26 | 28 | 25 | |||
Analyse information about clients for marketing purposes | 21 | 23 | 7 | 9 | 29 | 26 | 26 | 25 | |||
Table 8 General findings of enterprise ICT survey, as a percentage of all enterprises, by sector, 2013 | |||||||||||||||||
% | |||||||||||||||||
Manufacturing sectors | Construction sector | Selected services sectors | |||||||||||||||
NACE Division1 | 10-18 | 19-22 | 23-25 | 26-33 | Total | 41-43 | 45-47 | 49-53 | 55-56 | 58-63 | 68 | 69-74 | 77-82 | Total | Total | ||
General information about ICT systems | |||||||||||||||||
Using a computer | 99 | 100 | 100 | 100 | 100 | 98 | 97 | 97 | 86 | 99 | 96 | 100 | 96 | 95 | 96 | ||
Using intranet | 39 | 55 | 40 | 54 | 45 | 38 | 43 | 38 | 25 | 76 | 38 | 56 | 42 | 42 | 42 | ||
Using LAN | 73 | 80 | 71 | 77 | 75 | 61 | 68 | 66 | 53 | 88 | 85 | 82 | 70 | 68 | 68 | ||
Using extranet | 18 | 25 | 9 | 24 | 19 | 14 | 22 | 25 | 14 | 47 | 26 | 28 | 27 | 23 | 22 | ||
Use of the internet | |||||||||||||||||
Using the internet | 98 | 100 | 98 | 100 | 99 | 98 | 97 | 97 | 84 | 98 | 96 | 100 | 96 | 94 | 95 | ||
Have a website or homepage | 85 | 93 | 90 | 90 | 89 | 70 | 69 | 65 | 68 | 92 | 88 | 86 | 80 | 73 | 75 | ||
Interaction with public authorities via internet | |||||||||||||||||
For obtaining information | 85 | 91 | 88 | 89 | 88 | 85 | 82 | 85 | 65 | 87 | 85 | 92 | 83 | 80 | 81 | ||
For obtaining forms | 95 | 95 | 93 | 96 | 95 | 90 | 89 | 89 | 77 | 91 | 92 | 96 | 89 | 87 | 88 | ||
For returning filled-in forms | 98 | 100 | 98 | 100 | 99 | 98 | 97 | 96 | 84 | 97 | 92 | 100 | 95 | 94 | 95 | ||
Purposes of using the internet (as provider) | |||||||||||||||||
Facilitating access to catalogues and price lists | 40 | 35 | 47 | 52 | 44 | 22 | 40 | 24 | 47 | 47 | 36 | 22 | 29 | 38 | 38 | ||
Electronic sharing | |||||||||||||||||
Uses an ERP software package | 28 | 50 | 21 | 42 | 34 | 10 | 28 | 18 | 9 | 33 | 10 | 17 | 18 | 21 | 22 | ||
Capture, store and make available information about clients | 19 | 32 | 24 | 26 | 24 | 12 | 27 | 19 | 14 | 55 | 23 | 34 | 34 | 26 | 25 | ||
Analyse information about clients for marketing purposes | 23 | 27 | 25 | 21 | 23 | 9 | 27 | 19 | 20 | 53 | 24 | 23 | 29 | 26 | 25 | ||
1 See Background notes for NACE Rev2 classification |
Table 9 External connection to the internet, as a percentage of all enterprises, by sector, 2012 and 2013 | |||||||||||||||
% | |||||||||||||||
Manufacturing sectors | Construction sector | Selected services sectors | Total | ||||||||||||
2012 | 2013 | 2012 | 2013 | 2012 | 2013 | 2012 | 2013 | ||||||||
Type of external connection to the internet1 | |||||||||||||||
Modem/ISDN | 13 | 21 | 15 | 23 | 16 | 19 | 15 | 19 | |||||||
Broadband | 95 | 98 | 88 | 95 | 90 | 94 | 91 | 95 | |||||||
Broadband connection as % of all enterprises1 | |||||||||||||||
DSL | 75 | 76 | 68 | 76 | 75 | 76 | 75 | 76 | |||||||
Other fixed wire connection | 35 | 40 | 22 | 30 | 31 | 38 | 30 | 38 | |||||||
Mobile broadband connection | 54 | 68 | 53 | 71 | 46 | 58 | 47 | 61 | |||||||
Other mobile connection | 26 | 34 | 22 | 41 | 23 | 32 | 23 | 32 | |||||||
Enterprises with broadband | |||||||||||||||
Using Intranet | 53 | 46 | 37 | 40 | 45 | 45 | 46 | 45 | |||||||
Using LAN | 78 | 75 | 65 | 64 | 68 | 72 | 69 | 72 | |||||||
Using extranet | 23 | 19 | 7 | 15 | 22 | 24 | 21 | 23 | |||||||
Using ERP2 software | 31 | 34 | 8 | 10 | 20 | 22 | 20 | 23 | |||||||
Using CRM3 software | 28 | 28 | 12 | 15 | 38 | 34 | 35 | 32 | |||||||
Purchases by internet or EDI | 56 | 44 | 44 | 38 | 56 | 50 | 55 | 49 | |||||||
Sales by internet or EDI | 31 | 32 | 9 | 5 | 26 | 26 | 25 | 25 | |||||||
1 Enterprises may have more than one internet connection. Similarly, those with broadband may use more than one type of connection | |||||||||||||||
2 Enterprise Resource Planning | |||||||||||||||
3 Customer Relationship Management |
Table 10 External connection to the internet, as a percentage of all enterprises, by sector, 2013 | |||||||||||||||||
% | |||||||||||||||||
Manufacturing sectors | Construction sector | Selected services | |||||||||||||||
NACE Division 1 | 10-18 | 19-22 | 23-25 | 26-33 | 41-43 | 45-47 | 49-53 | 55-56 | 58-63 | 68 | 69-74 | 77-82 | Total | Total | |||
Type of external connection to the internet2 | |||||||||||||||||
Modem/ISDN | 22 | 10 | 22 | 24 | 23 | 21 | 17 | 17 | 16 | 17 | 19 | 15 | 19 | 19 | |||
Broadband | 97 | 100 | 98 | 100 | 95 | 97 | 97 | 84 | 98 | 96 | 100 | 96 | 94 | 95 | |||
Broadband connection as % of all enterprises2 | |||||||||||||||||
DSL | 81 | 72 | 67 | 79 | 76 | 81 | 78 | 68 | 71 | 76 | 81 | 74 | 76 | 76 | |||
Other fixed wire broadband connection | 31 | 52 | 38 | 47 | 30 | 37 | 44 | 27 | 71 | 38 | 42 | 42 | 38 | 38 | |||
Mobile broadband connection | 64 | 77 | 66 | 72 | 71 | 57 | 61 | 46 | 83 | 68 | 67 | 67 | 58 | 61 | |||
Other mobile connection | 32 | 35 | 37 | 35 | 41 | 32 | 35 | 23 | 43 | 27 | 35 | 40 | 32 | 32 | |||
Enterprises with broadband | |||||||||||||||||
Using Intranet | 40 | 55 | 40 | 54 | 40 | 44 | 39 | 30 | 78 | 40 | 56 | 44 | 45 | 45 | |||
Using LAN | 75 | 80 | 70 | 77 | 64 | 70 | 69 | 63 | 90 | 88 | 82 | 73 | 72 | 72 | |||
Using extranet | 19 | 25 | 10 | 24 | 15 | 23 | 26 | 17 | 48 | 27 | 28 | 28 | 24 | 23 | |||
Using ERP3 software | 29 | 50 | 21 | 42 | 10 | 28 | 18 | 11 | 34 | 11 | 17 | 18 | 22 | 23 | |||
Using CRM4 software | 24 | 34 | 30 | 28 | 15 | 33 | 24 | 25 | 63 | 28 | 36 | 40 | 34 | 32 | |||
Purchases by internet or EDI | 44 | 46 | 34 | 52 | 38 | 49 | 44 | 43 | 79 | 50 | 55 | 50 | 50 | 49 | |||
Sales by internet or EDI | 46 | 28 | 11 | 29 | 5 | 25 | 34 | 38 | 26 | 7 | 9 | 18 | 26 | 25 | |||
1See Background notes for NACE Rev2 classification | |||||||||||||||||
2Enterprises may have more than one internet connection. Similarly, those with broadband may use more than one type of connection | |||||||||||||||||
3Enterprise Resource Planning | |||||||||||||||||
4Customer Relationship Management |
Table 11 ICT usage by size of enterprises, 2013 | ||||||||||
Small (10 to 49) | Medium (50 to 249) | Large (250+) | ||||||||
Unit | % | % | % | |||||||
Using broadband | 93.8 | 98.8 | 98.6 | |||||||
Using other fixed broadband connection | 32.5 | 59.6 | 85.0 | |||||||
Using mobile broadband connection | 57.2 | 74.4 | 86.6 | |||||||
Enterprises with e-Commerce purchases | 43.7 | 56.2 | 63.9 | |||||||
e-Commerce purchases as a % of total purchases | 9.1 | 14.0 | 42.0 | |||||||
e-Commerce purchases as a % of total purchases (where e-Commerce purchases were indicated) | 23.6 | 27.6 | 58.4 | |||||||
Enterprises with e-Commerce sales | 19.9 | 42.8 | 45.1 | |||||||
e-Commerce sales as a % of total sales | 12.6 | 18.7 | 43.3 | |||||||
e-Commerce sales as a % of total sales (where e-Commerce sales were indicated) | 47.6 | 40.7 | 70.5 | |||||||
Enterprises could use more than one type of broadband connection, hence the sum of the total does not equal the total | ||||||||||
The ICT Enterprises Survey is conducted to provide harmonised enterprise statistics at EU level. The survey on ICT usage is carried out annually under EU Regulation (EC) No. 808/2004.
Summary of survey methodology
The ICT Enterprises Survey was conducted as a wholly electronic survey for the first time in 2013 via the CSO’s e-form system, allowing sampled enterprises to complete and return the survey form electronically. Reminders are periodically sent to non-respondents throughout the year and a telephone campaign is also conducted to ensure that the response rate is sufficient for the survey. The 2013 response rate is 52.3%. Returned survey forms are verified and edited before the data is grossed up to the sample frame population.
A pilot survey was conducted in 2002 and a full annual survey began in 2003. Approximately 7,000 enterprises are surveyed in the first quarter of each year. The sample of enterprises is chosen from the CSO’s Business Register. The overall results are released by Eurostat on an EU-28 wide basis. The results presented in this release are from the 2013 survey. The results cover enterprises with ten or more persons engaged in the manufacturing, construction and selected services sectors. Enterprises operating in the following NACE Rev.2 classifications were included in the coverage of this survey. NACE coding is a classification system which groups enterprises according to their business activities. Each business activity category is assigned a unique NACE code.
NACE Rev.2 categories used in the ICT survey
|
|
Section C (10-33)
|
Manufacturing
Food, beverages, tobacco, textiles, wearing apparel, leather, wood, printing and paper products (10 to 18) Petroleum, chemical, pharmaceutical, rubber and plastic products (19 to 22) Other non-metallic mineral products, basic metals and fabricated metal products (23 to 25) Computer, electronic and other equipment, repairs and installation, other manufacturing (26 to 33)
|
Section D, E (35-39) |
Electricity, gas and steam, water supply, sewerage and waste management
|
Section F (41-43) |
Construction
|
Section G (45-47) |
Wholesale and retail trade; repair of motor vehicles and motorcycles
|
Section H (49-53) |
Transportation and storage
|
Section I (55-56) |
Accommodation and food service activities
|
Section J (58-63) |
Information and communication
|
Section L (68) |
Real estate activities
|
Division M (69-74)
Section N (77-82) Group ( 95.1) |
Professional, scientific and technical activities (selected sectors)
Administrative and Support Service activities Repair of computers
|
Results
Results are based on the survey of e-Commerce and ICT usage by enterprises which was conducted in the first half of 2013. This survey covers enterprises with 10 or more persons engaged in the manufacturing, construction and selected services sectors.
Eurostat tables
The enterprise survey of ICT and e-Commerce usage is carried out across all member countries of the EU-28. Each national country designs their own enterprise survey, using a template questionnaire issued by Eurostat, and incorporating some optional modules.
National results are transmitted to Eurostat annually and subsequently published by Eurostat in December of each year. Further information on Eurostat tables and comparable results across member countries of the EU-28 are available online @ http://epp.eurostat.ec.europa.eu/portal/page/portal/information_society/data/database
Glossary of Terms
Broadband: High-speed, always-on internet access running with a speed of greater than 128Kb/sec (Kilobytes per second).
Digital Subscriber Line (DSL): Digital Subscriber Line technologies are designed to increase bandwidth available over standard copper telephone wires. Includes IDSL, HDSL, SDSL, ADSL, RADSL, VDSL, DSL-Lite and xDSL.
Electronic Commerce (e-Commerce): Transactions conducted over IP (Internet Protocol) based networks and over other computer mediated networks. The goods and services are ordered over those networks, but the payment and ultimate delivery of the goods or service may be conducted on or offline. Orders received via telephone, facsimile and non-interactive e-mails are not counted as electronic commerce.
Electronic Data Interchange (EDI): Electronic exchange of forms, such as for orders, between geographically dispersed locations.
Enterprise Resource Planning (ERP): Enterprise Resource Planning consists of one or a set of software applications that integrate information and processes across the several business functions of the enterprise.
Extranet: A secure extension of an intranet that allows external users to access some parts of an organisation’s intranet.
Intranet: An internal company communications network using IP-based communications within an organisation.
Integrated Services Digital Network (ISDN): Integrated Services Digital Network is the digital version of the old telephone system. ISDN offers many services such as private virtual networks, high-speed facsimile (fax), video-conferencing and most importantly, high speed communications.
LAN: Local Area Network. This relates to your company’s computer network, usually within an office, building or closed geographical area.
Modem: Device that converts outgoing digital signals from a computer to analogue signals which can be transmitted via a conventional copper telephone line and which converts incoming analogue signals to digital.
Social Media: Use of social media refers to the enterprise’s use of applications based on internet technology or communication platforms for connecting, creating and exchanging content online with customers, suppliers, partners or within the enterprise. Enterprises using social media are considered to be those that have a user profile, an account or a user licence depending on the requirements of the social media type. Social networks e.g. Facebook, Linkedln, Xing, Viadeo, Yammer, etc; Blogs or microblogs e.g. Twitter; Multimedia content shared websites e.g. YouTube, Flickr, Picassa, SlideShare; Wiki based knowledge sharing sites e.g. Wikipedia.
Reference to third party brands, products and trademarks are for the sake of clarification and are not intended to promote the use of such products.
Member states of the EU-28
Austria
Belgium
Bulgaria
Croatia
Cyprus
Czech Republic
Denmark
Estonia
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Latvia
Lithuania
Luxembourg
Malta
Netherlands
Poland
Portugal
Romania
Slovakia
Slovenia
Spain
Sweden
United Kingdom
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