Digital Consumer Behaviour Households 2023
Of internet users:
74% of males bought online
80% of females bought online
69% bought clothes, shoes, or accessories
44% bought ready-made food delivered
35% bought cosmetics
93% use email
90% find information on goods/services online
88% use internet banking
79% used electronic identification (eID) to access online services in the public/private sector
Of those who didn't use eID:
35% were not aware of eID
8% had one but didn't need to use it
